Latest Articles Marketing

How Covid Risk and Technology Favor Virtual Tours of Museums

How Covid Risk and Technology Favor Virtual Tours of Museums

by Fabio Todesco

An experiment by Anastasia Nanni and Aulona Ulqinaku shows that interactive virtual tours can improve people's attitudes towards cultural institutions in times of COVID  

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In English, Machine Translation Makes You Sound Like a Man in His Middle Age

In English, Machine Translation Makes You Sound Like a Man in His Middle Age

by Fabio Todesco

Three Bocconi scholars found an algorithmic bias in the systems of Google, Bing, and DeepL, when translating from several European languages into English  

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How to Make Crowdfunding More Transparent and Social

How to Make Crowdfunding More Transparent and Social

by Fabio Todesco

According to a study published in Marketing Science, platforms could make the process more efficient and improve the success rate of funding by providing more information about investors who have already supported a project. This would trigger a following and imitation process  

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Morning Knowledge /15. Shopping

Morning Knowledge /15. Shopping

by Fabio Todesco

We are more likely to buy things similar in shape to whatever we have in our hands while shopping, studies by Zachary Estes find  

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Morning Knowledge /5. Language

Morning Knowledge /5. Language

by Fabio Todesco

Using a machine learning technique, Dirk Hovy captures dialectal variations in our online language. Do dialects still play a role in the construction of our identity?  

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Why Eating Chocolate Cake May Not Be a Lack of Self Control

Why Eating Chocolate Cake May Not Be a Lack of Self Control

by Ezio Renda

New research by Joachim Vosgerau and co authors challenge the view that self control equals sacrificing pleasure  

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News

All News
  • Predicting Behavior in a Pandemic

    Jerome Adda is investigating a key element in implementing policies that minimize the infection  

  • At Bocconi, with the Econometric Society, the Largest Ever Online Congress of Economists

    From 17 to 21 August, 2,500 participants will discuss all the current topics in economics, with 1,300 scientific presentations and speeches by Nobel Laureates Esther Duflo and Abhijit Banerjee  

  • Measuring European Attitudes on Complying With Health Policies

    Bocconi, with CERSAS and COVID Crisis Lab, is part of a project launched by the Hamburg Center for Health Economics  

  • Long Term Effects of Government Response to COVID

    Oreste Pollicino supervises a research project comparing 60 countries  

Seminars

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Seminars      

All Seminars
  • Brown Bag Seminar with Elica Krasteva

    Elica Krasteva (Università Bocconi)  

    Webinar

  • Accounting Department Seminar with A.Huang

      Allen Huang (HKUST)   Registration   Note that Zoom registration is required – this can be done before the seminar date by clicking on the Registration link.  

    Webinar

  • When the Markets Get CO.VI.D.: COntagion, VIruses, and Information Diffusion

    Max Croce, Bocconi University

    Meeting Room 2.e4.sr03 - Via Roentgen, 1

  • Accounting Department Seminar with T.J. Wong

    T.J. Wong (USC Marshall)   Registration   Note that Zoom registration is required – this can be done before the seminar date by clicking on the Registration link.

    Webinar