Songs Featuring Guest Artists: Why They Are More Successful
by Claudio Todesco
Andrea Ordanini, Joseph Nunes and Anastasia Nanni analyze the phenomenon as a case of cobranding: the features with the best commercial results are temporary projects and bring together artists of very different genres
An analysis of 37,000 words in five languages, conducted by Bocconi's Zachary Estes and colleagues, shows that the sounds of a word, especially those at the beginning of the word (e.g., the d' sound in dog'), can signal emotions beyond the word's meaning alone.
Service Innovation: A Data Scientist on the Payroll Is Not Enough
by Claudio Todesco
A study highlights how incumbent service companies must change to fully exploit big data. New data scientists must know business and their presence cannot be relegated to central management, but organized in a hub and spoke fashion
Governance of Unlisted Companies: Openness is Good, and It Should Speed up
The results of the first Observatory on the governance of unlisted companies show the benefits of opening boards to independent directors
In Procurement Digitalization the Cloud Is King
SDA Bocconi School of Management, in a research supported by SAP Ariba and Accenture, has analyzed digital procurement stateoftheart in Italian large companies
How Technologies Affect Marketers
Bocconi University is hosting a JAMS Thought Leaders' Conference on leveraging technology to create value for consumers and firms
An Artificial Intelligence Lab at Bocconi
ArtLab is directed by Riccardo Zecchina and does basic research for the development of rigorous methods and algorithms for artificial intelligence. We don't know how these tools will influence economic theory, but it's clear that they will, says Prof. Zecchina
Smart Contracts: Contract Law in the Age of Artificial Intelligence and Automation Private Law Seminar Series 2019
André Janssen, Faculty of Law, Radboud University
Pietro Ortolani, Faculty of Law, Radboud University
Room 1.C3-01, Via Roentgen 1
Scale Economies in Television Advertising:The US Television Service Market
Pradeep K. Chintagunta, Booth School of Business, University of Chicago
Meeting Room 4-E4-SR03, Via Roentgen 1, 4th floor
Advances in Decison Analysis
Advances in Decision Analysis is a conference series organized by the Decision Analysis Society of INFORMS. The 2019 edition—the third of its kind— is held June 19-21, 2019 at Bocconi University, Milan, Italy.
The conference series aims to bring together scientists working in decision analysis, broadly defined, providing a platform for interdisciplinary discussions on the recent advances in the discipline. It include talks by researchers in decision analysis, behavioral economics, judgment and decision-making, machine learning, statistics, and other related disciplines with a prescriptive focus.
Keynote speakers: Robyn S. Wilson from Ohio State University, Massimo Marinacci from Bocconi University, and Cynthia Rudin from Duke University.
BIG DATA. Come stanno cambiando il nostro mondo Business law
MARIATERESA MAGGIOLINO Università Bocconi.
GIACINTO DELLA CANANEA Università Bocconi;
MARIATERESA MAGGIOLINO Università Bocconi;
ANTONIO NICITA Commissario Autorità per le Garanzie nelle Comunicazioni;
ORESTE POLLICINO Università Bocconi
Seminar room 1.C3-01, first floor, Via Roentgen 1